Maps are a unique type of image use, as they are visual in nature and afford various visual tasks such as exploration
and recognition. The study observed the use of interactive maps (e.g. Google Maps) as well as illustrated (static)
maps. They are distinguished from domain-specific Websites because they were used to provide confirmation
and assistance for geographical and spatial navigation. For example, maps were used to confirm the location of a
particular landmark (e.g. the location of a real estate property) or to obtaining the general direction to walk from
a specific venue.
Boon Chew, Jennifer Rode, and Abigail Sellen, Understanding the everyday use of images on the web., in Proceedings of NordiCHI 2010, ACM, October 2010